Betterfy is a machine learning-powered software which creates credible product recommendations based on the price-performance ratio, after being implemented into the online store.
This helps your customers to understand products better, stay at the website and decide for purchase with confidence.
At A/B testing, Betterfy caused an increase in revenue in the notebook category by 20%.
If you sell any product with a lot of specifications, such as electronics, financial products, real estate, or cars, likely you miss up to 20% of revenue. We know this from experience, many e-commerce shops reveal the same.
Online stores usually get many visitors from paid and organic channels, but only very few of them actually decide to make the purchase.
The real problem is that almost none of the customers are product experts, therefore it's hard for them to make a purchase decision. Instead, they are browsing back and forth on multiple online stores and eventually they postpone the decision.
Betterfy increases revenue by up to 20%
In cooperation with the biggest E-commerce group in central and easter Europe, we developed a digital native choice assistant called Betterfy, which helps their online customers with orientation through the wide offer.
Our A/B testing has shown that providing credible shopping advice makes a significant difference and increases the chance that a customer will buy the product in the store by up to 20%. Additionally, it builds a stronger relationship with the customer and attracts him already in his thinking phase and decision-making phase. And Betterfy can help your customers as well!
Increases conversion rate within the product category
Attracts customers in their decision-making phase
Builds an excellent relationship with them based on a great customer experience
Decreases bounce rate
Makes you stand out from your competition
Betterfy automatically recommends similar but potentially better alternatives to the product, which customer previewed, with a transparent explanation.
We recommend products, which are better with respect to their price (have higher price-performance ratio).
Customers get a clear comparison of the products specification with important advantages highlighted.
The recommender works well with the business constraints (what should and shouldn’t be recommended).
We are a team of 70+ machine learning and cloud data engineering professionals, based in Prague. We generate profits and savings with the power of data analytics, machine learning & cloud technologies. To our clients, we offer our tailored products & custom agile solutions with consulting.
How does it work?
Risk-free guarantee: Based on the free pilot, you will decide whether to use the Betterfy solution or not. We will not charge you anything and we will not push you into anything. You are free to decide on any upscaling based on your needs.
Betterfy is a subscription-based product.
